Practical flows for lead magnets, ecommerce, coaches, creators, and Story engagement. Each example starts with a trigger and ends in a DM you control.
Ask people to comment GUIDE on your post or Reel. ZayDM sends the PDF, checklist, or landing page link in a DM - then optional Smart Follow-Ups if they do not click.
Product curiosity happens in comments. Automate the reply with a product link, discount, or size chart. Pair with ecommerce flows and Click Analytics.
Warm leads ask how to work with you. Send a calendar link, application form, or next-step menu automatically when they comment CALL.
Require a follow before delivering the DM resource. Useful for giveaways, exclusive links, and account growth offers on Pro and Agency.
They comment your keyword on the post promoting the exclusive link or freebie.
If they are not following yet, ZayDM can prompt them to follow before sending the resource.
Once the gate passes, they get the DM with your link - and you can still add follow-ups.
When someone replies to your Story with a keyword, ZayDM can continue the conversation in DMs with the same offer logic you use on posts.
Post a Story asking people to reply LINK, YES, or INFO. ZayDM matches the keyword and sends your configured message.
After the first Story Reply DM, schedule a nudge or no-click reminder so warm interest does not go cold overnight.
Story Reply automation is available on Starter, Pro, and Agency. See pricing.
Additional workflows published from the ZayDM use-case library.
Lead Generation
Move interested Instagram users toward the appropriate external booking or consultation page while their intent is still fresh.
Lead Generation
Turn high-intent comments into timely Instagram DM conversations that deliver the relevant resource, product, offer or next step.
Instagram Automation
Turn clear Instagram DM keywords into timely responses that deliver the matching resource, link, offer or next step.
Audience Growth
Add a transparent follow step before delivering a requested Instagram resource, link or offer through an automated DM workflow.
Instagram Automation
Connect a clear call to action in an Instagram Reel with a private response that delivers the resource, link or offer the viewer requested.
Instagram Automation
Turn qualifying Instagram Story replies into timely private conversations that deliver the relevant link, resource, offer or next step.
Ecommerce
Connect a promotion CTA in an Instagram post or Reel with a private message containing the relevant externally managed discount code and offer destination.
Lead Generation
Turn comments, Story replies and DM keywords into timely lead-magnet delivery through a private Instagram conversation.
Ecommerce
Connect product interest in an Instagram comment with the correct private shopping destination without manually sending the same link each time.
Instagram Automation
Turn comments, Story replies and keyword DMs into timely private messages with the exact link or resource someone requested.
Start with GUIDE, PRICE, or CALL. Upgrade when you need Follow Gate, Story Replies, Smart Follow-Ups, and click analytics.